Popular SEO Trends for 2017 to Boost Ranking
Building a website without SEO is like building a road without direction. It’s like moving on a road that leads nowhere. SEO is of great importance and therefore every business website wants to be master in this subject. To be the master in this subject, you need to know the popular SEO trends. If you have an online store, a website or may be a blog, search engine optimization is something that is going to help you to meet all your business needs. Internet has emerged as the biggest thing over the period of time. It gives answer to each and every question of a person. To look for a new shoe, to add to your fashion, or for a complete makeover of the house, people surf online. Internet avails them with a number of options. Google provides with 10 options on its first page.
SEO is not a layman’s job. It’s not a piece of cake. One cannot learn everything about SEO overnight. In order to improve your SEO ranking, it becomes very important for you to go for professional search engine marketing services. It further makes it necessary for you to go for best social media Optimization Company. Well, even if you are going for professional SEO services, you should have a little idea about the trending SEO practices. Also, if you are a professional, you should always keep yourself updated. SEO has come across a number trends in previous years. It is also expected to see more and more trends in 2017. Let’s discuss what is popular seo trends in 2017.
1. User Experience : It continues to play a very important role in boosting the ranking of the website. Providing a pleasant user experience has a direct impact on SEO. When users have a pleasant experience, they keep themselves engaged on the website and visit again and again. Also, they will suggest others to visit your website. This increases traffic and is therefore among the top SEO trends for 2017. Top SEO Company in UK will help you provide your user a pleasant experience.
2. HTTPS : Google has confirmed that it is a ranking factor. Hypertext Transfer Protocol Secure (HTTPS) is something that keeps the record of data exchange between your customer’s computer and your website secure. It is basically something that makes it important to go for SEO marketing services. People are more savvy than they were before. Now what they expect is a secure experience when visiting a website. Apart from security benefits, the cost to switching to HTTPS is minimal.
3. Mobile First Strategies : This is also gaining a lot of importance from SEO prospective. With evolution of smart phones, there has been a greater shift from desktop to mobile phones. A lot of traffic comes from mobile phones and thus it becomes very important to think about the mobile users first while designing a website. Traffic from mobile continues to grow and it’s beating the number of traffic generated from desktop. Therefore, when you are designing a website, you need to pay special attention to the layouts of the website and make it mobile responsive or mobile friendly. If your website is not mobile friendly, you might not get enough traffic.
4. By Product of Excellence Content – Links : Links are always considered to be the by-product of excellence. And, it will continue to be the same in 2017 as well. It is not going anywhere and thus you should pay some attention to them. Here, you need to create quality content. The content should be so good that it is able to attract audience. Also, people should share it and link to it, without you having to ask. Detailed case studies and use of info graphics will do better than a standard blog. In fact, these two features form the basis of quality content. You can go for SEO Company Sutton Coldfield to receive this service.
5. Accelerated Mobile Pages (AMP) : We all know that Google is a great fan of AMP. It gives more preference to the pages that load faster. This trend has been there since forever and is not going anywhere in 2017 as well. Make sure the pages that you are creating load faster and quicker. It is a ranking factor which is no difficult. It requires one to pay special attention to the layouts and designs. And, you should make sure that your website is not loaded with heavy content.
6. Social Media : Social Media marketing is playing a very important role in promoting your business. We all are aware of the activities that are occurring now-a-days on social media. People are always active on one or other social media platform and thus it gives you great chance to improve your SEO ranking by taking help from it. You can give the link of your website through social media posts. Promoting your business on social media platforms, like Facebook, increases the chances of people visiting your website more and more.
These are some of the most important threads that will help you bit for your improved SEO ranking. It’s very rightly said that if you want to hide something, hide it on the second page of Google. No one goes to the second page of Google. Therefore, you have to make sure that you are able to boost your website ranking through all positive means and practices. These practices will help your website to come on the first page of Google.
For Seo Service Check Out – How to Hire Affordable SEO Services